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Giving Tuesday is a global movement that started in 2012 as a response to the consumerism and commercialism of Black Friday and Cyber Monday. It is a day dedicated to giving back and supporting charitable organizations and causes. In Canada, Giving Tuesday is celebrated on the Tuesday after American Thanksgiving in November. This year, it falls on November 28th.

If you are a Canadian nonprofit organization or charity looking to raise funds on Giving Tuesday, there are several creative and effective fundraising ideas you can consider. Here are a few:

Online Auction or Raffle: Host an online auction or raffle where participants can bid on or purchase tickets for a chance to win a prize. This can be done through social media or a dedicated website. Make sure to promote the auction or raffle in advance to maximize participation.

Social Media Campaign: Use social media platforms like Twitter, Facebook, and Instagram to spread the word about your cause and encourage people to donate. Create a catchy hashtag and encourage supporters to share their own stories and reasons for supporting your organization.

Corporate Matching: Reach out to corporate partners and ask them to match donations made on Giving Tuesday. This is a great way to double the impact of individual donations and incentivize people to give.

Virtual Fundraising Event: Host a virtual event, such as a concert, comedy show, or cooking class, and ask attendees to make a donation to participate. This can be done through platforms like Zoom or Facebook Live.

Giving Tuesday Challenge: Set a fundraising goal for Giving Tuesday and challenge your supporters to help you reach it. Offer incentives or prizes for individuals or groups that meet certain milestones, such as the highest donation amount or the most donations received.

Peer-to-Peer Fundraising: Encourage your supporters to set up their own fundraising pages and ask their networks to donate. This can be done through platforms like GoFundMe or CanadaHelps.

Donation Matching: Find a donor or corporate partner willing to match donations made on Giving Tuesday up to a certain amount. This can help incentivize people to give and increase the impact of their donations.

In summary, Giving Tuesday is a great opportunity for Canadian nonprofits and charities to raise funds and awareness for their causes. With these creative fundraising ideas, you can make the most of this day and inspire others to give back.

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